FINAL PACKAGING

PACKAGE AND KINETIC ENERGY FROM MAPPING
THE PACKAGE is held in an acrylic display box taped on all four vertical sides.

Instructions:

1. Gently remove the acrylic display from the cardboard box by holding the top and bottom.
2. Once removed from the box hold the Acrylic Box from the bottom corners.
3. Before removing one of the clear panels review the model from the top as the idea is as follows:

MODEL SITTING ON THE KINETIC PLATES.

KINETIC AND GENIUS BAR PLATES HOLD THE MODEL IN PLACE

The black foam represent the Genius Bar plates being held by the clear box. In the project the Genius Bar is the twisting force at the corner, in the packaging the plates and the model represent this force. The idea of viewing the plates before removing the lids is tied back to the concept of seeing; this is to create the illusion that you are standing inside one of the genius bar levels looking down and seeing the twisting motion of the plates. Furthermore, by seeing the model held up by the plates is a metaphor to the concept of this twisting totem anchoring the corner and while it travels it holds up the store in place, sort of like the umbrella (I will explain the umbrella concept later in the presentation).

1. After viewing the model, kindly remove the clear tape from each vertical corner.
2. Carefully place your hands on two parallel side panels, and lift half of the display box.
3. The upper foam plates could be removed by just holding the top or side.
4. To remove the model from the bottom plates, grab the entire foam base along with the model and with a pencil push on three holes underneath the biggest plate of the foam base.
5. By pushing with a pencil lightly you will notice the model will start to come off the black foam plates.
6. The model should look like 
   the images presented on this blog (sitting on a white base).
   
   
   THE UPPER PLATES PULL BACK AND TWIST AS THE GENIUS BAR DOES
   
   
   SEEN AND BE SEEN TOP
   
   

   
   THE MODEL - VIEW FROM THE TOP

   
   

Signifying view as if you were standing inside the Genius Bar.

PACKAGE - REFLECTION

This is to signify reflection of the contemplative (spirituality, interaction with one another) and celebration of the existing square and its urban fabric.